Ali project and pop culture

Ali PROJECT

               An old friend of mine from high school told me about a Japanese band called Ali project. He mentioned the band to me because of my love for Emilie Autumn's music. In a sense, the band has a similar style to Emilie Autumn's music, but  Ali project has their  own style and sing in Japanese. Ali project is quite bizarre and the band has themes of religion masked by upbeat toons, but sometimes revealed in the translated lyrics which Emilie Autumn does in her music as well. This band relates to American culture because it isn't widely known in America, but it is becoming more popular due to the band being played on an amine cartoon called  Rozen maiden.Ali project also relates to pop culture because the band is becoming widely known in America and many people are becoming fans of Ali project who aren't Japanese. This shows that musical tastes are changing and that our society is becoming more accepting of other cultures and musical styles. Pop culture is what is widely becoming popular, well liked, and an addition to the culture of our society.


             According to Theodor W. Adorno from the book called Popular culture by Ruins and Cruz, " The culture industry fuses the old and the familiar into a new quality...In all its branches, products which are tailored for consumption by the masses and which to a great extent determine the nature of that consumption are manufactured more or less according to plan" ( Cruz and Ruins103) The music that is being produced by Ali project is a product from previous types of music which is why it is so accepted by American society. The techno beats, fast tempo, and bizarre music videos are what American society are familiar with and American society tends to gravitate to the things that are not considered the norm. America likes when musical artists appear bizarre and far from the norm. That is the reason why so many artists have became popular. Musical artists such as Michael Jackson, kelly, and Marylin Manson have all attained popularity because they are a bit face from the norm in their own unique way.

According to Theodore adorno "It has recently become customary among cultural officials as well as sociologists to warn against underestimating the culture industry while pointing to its great importance for the development of the consciosness of its consumers. It is to be taken seriously without cultured snobbism" ( Ruins and Cruz, 105) The musical artists of today truly do influence the society of today which is evident in the way american society gravitates to the artists that are contrary to the norm. In order to hear one artists who is influencing the society of today Here is a you tube video of a song called the domain of holy girls in english by Ali Project:

 http://www.youtube.com/watch?v=KlLOoF0QlXk